Price in the News PRICE in the News Headlines Media / Publications Publishing Link Nearly 1 in 3 Indians middle class, to double in 25 years: Report Times of India Read More Number of ‘super rich’ up from 98k to […]
Annual household income 2021 vs 2016 @ 2011-12 prices Source: ICE 360 data round 2 and 3* Q is quintile, obtained by dividing population into equal slabs of 20% based on per capita income of their household. Data is based […]
Rural-Urban Split of each income slab 2016 vs 2021 Source: ICE 360 data waves 2,3 Round 3 Fieldwork was done during Jan – Nov 2021 and Reference Period for data is April 2020 to March 2021. Round 2 Fieldwork was […]
Urban residents are the most educated, they have the highest incomes, and consequently, account for the highest share of savings in the country. It is obvious that India’s savings can grow only as the country’s urbanisation progresses. Given this, the […]
The fast changing consumerism in India over the last two decades, particularly post pandemic, has made the formidable task of understanding the changing consumer contours, where strategies that are required to be constantly fine-tuned to meet the need of the […]
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